Even if you have a tight budget, look
for destinations where luxury hotels have
opened recently, because that probably
means the older hotels have availability, and
the overall destination has had to step things
up, with new activities, restaurants, and an
improved airport. “A luxury hotel coming on
enhances everything about that destination,
whether you’re staying at the new hotel or
not,” says Joanie Miskowiec Phillips, direc-
tor of purchasing and industry relations for
She also suggests tiered programs, “where
the top winners get suites or an extra activity,
spa treatment, or private cocktail party with
the CEO,” she says. MotivAction research
shows when an employee wins a lower tier, it
makes them work harder the following year
to win that extra award.
Off-Site Event Experiences
This is where planners can really infuse a
“wow” factor, especially by including hard-to-get experiences or unusual locations.
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International solutions are available.
Use black cars or
other smaller vehicles,
rather than large
coaches, to transfer
guests to their hotels.