U.S. Navy Enlists a ‘Patriot’ to
Secure EGift Cards for Sailors
With the help of Patriot Marketing
Group, Faisa Hussein, an ensign on USS
Mesa Verde, and also a member of the
ship’s morale committee, was able to
order and receive 40 Foot Locker egift
cards for the crew on short turnaround.
http://bit.ly/incNavyEGiftCards
SpaFinder Expects Innovations
In Trend Outlook for This Year
New types of treatments, including cold
and vibration therapies, will combine
with greater customer-relationship
management in spas’ efforts to generate
more business this year.
http://bit.ly/inc2012SpaTrends
INCENTIVEMAG.COM
Incentive Research Foundation
Names 2012 Board of Trustees
As the IRF prepares for an ambitious
year, with a major industry research
project serving as the linchpin, it has
appointed InteliSpend’s Matt Harris as its
chairman, in addition to new trustees.
http://bit.ly/inc2012IRFBoard
Bose Debuts Next Generation of
Its Popular On-Ear Headphones
The OE2 and OE2i headphones, said
to deliver significantly improved sound,
feature a more comfortable fit, with their
memory-foam ear pads and redesigned
headbands. The OE2i has an inline
microphone and remote control for
iPhones and iPads.
http://bit.ly/incBoseOE2
Motivation Show Finalizes
Conference Advisory Board
The incentive industry’s biggest trade
show has cemented an extensive list of
preeminent experts to help draft up the
education content for this year’s Motivation Show conference program. The
show takes place Oct. 23-25 in Chicago.
http://bit.ly/incMotivationShow
Nikon’s New Compact Camera
Has iPhone, iPad Compatibility
The Coolpix S1200pj compact digital
camera has a built-in projector. Also, it
can connect to an iPad, iPhone, iPod
touch, or iPod nano to play back photos
or videos on those Apple devices.
http://bit.ly/incNikonCoolpix
The Incentive Editorial Advisory Board
• Ira Almeas, President,
Impact Incentives and Meetings
• Michael Arkes,
President and CEO,
Hinda Incentives
• Dennis O. Borst,
President and COO,
Patriot Marketing Group
• Bill Boyd, President and CEO,
Sunbelt Motivation & Travel
• Karen Eglitis, Unit Business
Manager, Premium & Incentive,
Bose Corp.
• Gail Fitzgerald,
VP, Hotel Sales & Marketing,
CityCenter Las Vegas
• Chris Flatt, Executive
VP, Hotel Sales & Marketing,
Wynn Las Vegas
• Adrienne Forrest, Vice President,
Special Markets, Bulova Corp.
January/February 2012, vol. 186, No. 1—Incentive® (ISSN 1042-5195; USPS 799-880) is published six times per year by
Northstar Travel Media LLC. Corporate and editorial headquarters: 100 Lighting Way, Secaucus, NJ 07094. Subscriptions:
US—$59, Canada—$75, Foreign Surface—$95, Foreign Airmail—$195, Single Copies—$10. Copyright 2011 by Northstar
Travel Media, all rights reserved. Postmaster: Send change of address to Incentive, PO Box 3610, Northbrook, IL 60065-9755.
Periodicals mail paid at Newark, NJ, and additional mailing offices.
As someone who has been a co- chair and part of
the steering committee of
Site’s Southern California
chapter since 2007, I
thought readers might be
interested in the historical background and social
responsibility goals of
the award-winning Site
Southern California Holiday Event.
With its successful combination of interactive events,
networking opportunities,
high planner-to-supplier ratio,
fund-raising, and significant
charity component, the annual Holiday Event has garnered
international recognition on
numerous occasions—most
recently in 2009. It has come
to be known, deservedly, as
the premier Southern California networking event in the
meetings, events, and incentive industry.
The idea behind the Holiday Event, which was started
in 1999, was to help increase
planner attendance at the
chapter’s annual Christmas
lunch. Board Member Rich
Wise, owner of San Diego-based Wise Incentives, came
up with the idea to sell lunch
tables to suppliers, with the
proviso that 70 percent of the
table guests be planners.
A social responsibility
component—even before
social responsibility became
an established term—was
developed, and Co-Chair
Kathi Winters, president of
Huntington Beach, CA-based
Global Incentives, worked
with a Tijuana, Mexico-based
orphanage to be the desig-
nated charity for the event.
Together, she and Wise
welcomed 180 people to the
Hilton La Jolla Torrey Pines
that year.
To read the full article,
visit http://bit.ly/
incSoCalCSR
